Kuroma Kuroma

www.qub.ac.uk scores 54/100 for AI Readiness

Queen's University Belfast (www.qub.ac.uk) scores 54/100 (grade B) on AI Readiness, audited 22 Aug 2026. Its strongest area is Technical Optimization (83) and its weakest is On-Page Content (42); the biggest single gap is Question Coverage & FAQ Presence at 0/100 (No FAQ schema markup detected). That places it in the top quartile of the 30,898 sites Kuroma has audited.

Audited URL: https://www.qub.ac.uk

54/100
Grade
B

The most points to recover are in Question Coverage & FAQ Presence: it scored 0/100 on a check worth 6.5% of the total, which takes 6.5 points off the overall score.

This audit is 24 days old. AI answers change between audits, so what AI search sees today may differ from this card.

Updated 24 days ago

Top 25% of all audited sites Median 39 · Top quartile 45 · across 30,898 audited sites

Is www.qub.ac.uk ready for AI search?

Mostly, with gaps: www.qub.ac.uk scores 54/100 (grade B). The gaps to close are Add FAQ Schema Markup and Make This Page’s Facts Extractable.

Category scores

On-Page Content 25% of the score 42
Technical Optimization 20% of the score 83
Authority Signals 25% of the score 55
AI Readiness 30% of the score 43

Top fixes, ranked by points recovered

Ranked by each check's share of the overall score times how far it fell short, so the biggest number is the biggest win, not the lowest score.

  1. Add FAQ Schema Markup up to +6.5 pts

    On https://www.qub.ac.uk · On-Page Content → Question Coverage & FAQ Presence, scored 0/100

    • No FAQ schema markup detected
    • Few question-based headings
    • Identify the top 5-10 questions your audience asks
    • Create a dedicated FAQ section on this page
    • Add FAQPage schema markup (see code below)
  2. Make This Page’s Facts Extractable up to +4.5 pts

    On https://www.qub.ac.uk · On-Page Content → Structured Data Quality, scored 0/100

    • No extractable data structures in the page's own content — the 25 lists and tables this check found all sit in the navigation, header, footer or sidebar
    • Present comparable facts as a table with a header row, so an engine can quote a specific value
    • Every list of three or more items on this page sits in the navigation, header, footer or sidebar — put the page's own enumerable points into a list of three or more items
  3. Improve Unique Value Proposition up to +4.3 pts

    On https://www.qub.ac.uk · AI Readiness → Unique Value Proposition, scored 16/100

    • Most passages describe the offer in general terms; carry the figures into them rather than leaving them in one panel
    • Set a figure against something in the same sentence: a before and after, your price against the list price, your number against the alternative
    • Widen the evidence: prices, percentages, measured magnitudes and volumes each answer a different question about the same claim
  4. Add External Citations & References up to +4.2 pts

    On https://www.qub.ac.uk · Authority Signals → External Citations & References, scored 53/100

    • Use citation language like "according to..." or "research shows..."
    • Add a references or sources section
    • Include specific statistics and data points - AI loves citing numbers
  5. Increase Citation-Worthy Content up to +4 pts

    On https://www.qub.ac.uk · AI Readiness → Citation-Worthiness, scored 47/100

    • Limited use of specific statistics
    • Conduct original research or surveys
    • Include specific statistics with sources
    • Add expert quotes and interviews

All 19 scored checks

Every check the published rubric scores, with what this audit found on the page.

On-Page Content 25% of the score

  • 6.5% of the overall score

    Found: 892 words, 12 paragraphs, 33 lists, 9 images (9 with alt text)

    • Content length (892 words) is below recommended minimum of 1,000 words
  • 6.5% of the overall score

    No FAQ structure. 0 question headings. 0 questions detected in content

    • No FAQ schema markup detected
    • Few question-based headings
  • 4.5% of the overall score

    1 JSON-LD scripts. Schema types: CollegeOrUniversity, WebSite, WebPage

    • No extractable data structures in the page's own content — the 25 lists and tables this check found all sit in the navigation, header, footer or sidebar
  • AI Readability Score Partial 70/100

    3% of the overall score

    Average 6 words/sentence. 0 long sentences. No text formatting.

  • Heading Hierarchy Partial 74/100

    2.8% of the overall score

    H1: 3, H2: 5, H3: 4. Proper hierarchy.

    • Multiple H1 headings (3) - should have exactly one
  • Media Accessibility Partial 51/100

    1.8% of the overall score

    Measures whether images, video, and charts have text equivalents AI can read.

    • 6 images have no caption, so AI can't read the takeaway of a chart or diagram without one.
    • 1 video(s) have no transcript or captions, so AI search treats them as a blank space.

Technical Optimization 20% of the score

  • 1% of the overall score

    1 valid schemas, has Organization, has OpenGraph

  • 2% of the overall score

    Fetch succeeded but was slow (10864ms). 4 render-blocking resources. 957 elements for 892 words

    • Server response was slow (10864ms; threshold 3000ms), which risks crawler fetch timeouts
  • Mobile Optimization Pass 83/100

    4% of the overall score

    Has viewport. 4 responsive images. has theme-color

  • 13% of the overall score

    HTTPS enabled. Has canonical. Indexable. All scored AI crawlers allowed. 36 placeholder links

    • 36 of 268 links cannot be followed by a crawler

Authority Signals 25% of the score

  • E-E-A-T Signals Partial 52/100

    7% of the overall score

    Experience: 7/10. Expertise: 10/25. Authority: 12/25. Trust: 17/25

    • No author attribution found
  • 9% of the overall score

    9 external links, 1 citation phrases, 1 statistics. No references section.

  • Trust & Brand Signals Partial 59/100

    9% of the overall score

    Present: About page, Privacy Policy, Legal notice, Contact, Social profiles (3)

AI Readiness 30% of the score

  • Answer Box Potential Needs work 47/100

    7.2% of the overall score

    5 of 27 headings open a quotable passage, 0 definitions, 0 comparison structures

    • No FAQ structure detected
  • Citation-Worthiness Needs work 47/100

    7.5% of the overall score

    3 original data indicators, 1 percentages, 0 quotes.

    • Limited use of specific statistics
  • Content Freshness Pass 79/100

    5.7% of the overall score

    References current year. Last modified: 8/18/2026

  • 5.1% of the overall score

    1 of 55 passages carry a figure, 0 set two figures against each other, 1 named versions or models.

  • AI Discoverability Not measured 16/100

    3% of the overall score

    Score: 16/100

  • Raw HTML Availability Fail 10/100

    1.5% of the overall score

    This page could only be read with a full browser; AI crawlers use none

    • This page could only be read with a full browser; AI crawlers use none, so they receive far less of it than a visitor does.

This audit measures citation readiness: how easily AI engines can crawl, extract, and quote these pages. It cannot see the off-site brand footprint (mentions, reviews, third-party coverage) that gates whether AI engines retrieve a brand at all; Kuroma's visibility scans and off-site signals track that side. How the score works

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