Kuroma Kuroma

mt.co.kr scores 69/100 for AI Readiness

머니투데이 (mt.co.kr) is a Publishing / News Media site; Kuroma measured its AI Readiness at 69/100 (grade A), audited 20 Aug 2026. Its strongest area is Technical Optimization (89) and its weakest is Authority Signals (51); the biggest single gap is E-E-A-T Signals at 28/100 (No author attribution found). That places it in the top quartile of the 850 Publishing / News Media sites Kuroma has audited.

Audited URL: https://mt.co.kr

69/100
Grade
A

The most points to recover are in E-E-A-T Signals: it scored 28/100 on a check worth 7% of the total, which takes 5 points off the overall score.

This audit is 25 days old. AI answers change between audits, so what AI search sees today may differ from this card.

Updated 25 days ago

Top 25% in Publishing / News Media Median 40 · Top quartile 45 · across 850 audited sites in Publishing / News Media

Is mt.co.kr ready for AI search?

Largely yes: mt.co.kr scores 69/100 (grade A). The remaining fixes are Strengthen E-E-A-T Signals and Optimize for Featured Snippets & AI Answers.

Category scores

On-Page Content 25% of the score 69
Technical Optimization 20% of the score 89
Authority Signals 25% of the score 51
AI Readiness 30% of the score 69

Top fixes, ranked by points recovered

Ranked by each check's share of the overall score times how far it fell short, so the biggest number is the biggest win, not the lowest score.

  1. Strengthen E-E-A-T Signals up to +5 pts

    On https://mt.co.kr · Authority Signals → E-E-A-T Signals, scored 28/100

    • No author attribution found
    • Add author byline with name and credentials
    • Create detailed author bio pages
    • Include "About Us" with company history
  2. Optimize for Featured Snippets & AI Answers up to +4.5 pts

    On https://mt.co.kr · AI Readiness → Answer Box Potential, scored 38/100

    • 3 of your 181 headings open a passage an assistant could quote; the rest introduce a link or a label
    • Add clear definitions that directly answer "What is X?" questions
    • Add comparison tables, definition lists or step-by-step markup - structured comparisons frequently appear in AI responses
  3. Add Trust Signals up to +4.1 pts

    On https://mt.co.kr · Authority Signals → Trust & Brand Signals, scored 54/100

    • No contact information easily accessible
    • Add clear contact options (form, email, phone)
    • Add customer testimonials or reviews
  4. Add External Citations & References up to +3.2 pts

    On https://mt.co.kr · Authority Signals → External Citations & References, scored 65/100

    • Use citation language like "according to..." or "research shows..."
    • Add a references or sources section
  5. Improve Unique Value Proposition up to +2.9 pts

    On https://mt.co.kr · AI Readiness → Unique Value Proposition, scored 43/100

    • Most passages describe the offer in general terms; carry the figures into them rather than leaving them in one panel
    • Widen the evidence: prices, percentages, measured magnitudes and volumes each answer a different question about the same claim

All 19 scored checks

Every check the published rubric scores, with what this audit found on the page.

On-Page Content 25% of the score

  • Content Depth & Comprehensiveness Pass 94/100

    6.5% of the overall score

    Found: 1562 words, 56 paragraphs, 62 lists, 129 images (129 with alt text)

  • Question Coverage & FAQ Presence Partial 74/100

    6.5% of the overall score

    No FAQ structure. 14 question headings. 0 questions detected in content

    • No FAQ schema markup detected
  • Structured Data Quality Needs work 45/100

    4.5% of the overall score

    3 JSON-LD scripts. Schema types: NewsMediaOrganization, WebSite, BreadcrumbList

  • AI Readability Score Partial 50/100

    3% of the overall score

    Average 6 words/sentence. 0 long sentences. Has text formatting.

  • Heading Hierarchy Partial 69/100

    2.8% of the overall score

    H1: 1, H2: 39, H3: 141. Proper hierarchy.

  • Media Accessibility Partial 55/100

    1.8% of the overall score

    Measures whether images, video, and charts have text equivalents AI can read.

    • 33 images have alt text too short to describe what they show ("머니투데이 로고", "globe_icon", "검색").
    • 97 images have no caption, so AI can't read the takeaway of a chart or diagram without one.
    • This page has 129 images but only ~1562 words, so your key information may be trapped in images that AI search can't read.

Technical Optimization 20% of the score

  • Schema Markup Completeness Pass 100/100

    1% of the overall score

    3 valid schemas, has Organization, has OpenGraph

  • Page Performance Indicators Pass 91/100

    2% of the overall score

    2 render-blocking resources. 2017 elements for 1562 words

  • Mobile Optimization Partial 70/100

    4% of the overall score

    Has viewport. 17 responsive images

  • Crawlability & Accessibility Pass 93/100

    13% of the overall score

    HTTPS enabled. Has canonical. Indexable. All scored AI crawlers allowed. 3 placeholder links

    • Canonical URL does not match page URL
    • Training-data crawlers blocked by policy choice: Bytespider. This is a content-licensing decision with no AI search visibility cost, so it is not scored.
    • Informational: robots.txt references legacy AI crawler token(s): anthropic-ai, claude-web. Vendors no longer document these; migrate to the current tokens (for Anthropic: ClaudeBot, Claude-SearchBot, Claude-User).

Authority Signals 25% of the score

  • E-E-A-T Signals Needs work 28/100

    7% of the overall score

    Experience: 0/10. Expertise: 0/25. Authority: 8/25. Trust: 10/25

    • No author attribution found
  • External Citations & References Partial 65/100

    9% of the overall score

    24 external links, 1 citation phrases, 39 statistics. No references section.

  • Trust & Brand Signals Partial 54/100

    9% of the overall score

    Present: About page, Publisher schema (6 identity properties), Privacy Policy, Social profiles (5)

    • No contact information easily accessible

AI Readiness 30% of the score

  • Answer Box Potential Needs work 38/100

    7.2% of the overall score

    3 of 181 headings open a quotable passage, 0 definitions, 0 comparison structures

  • Citation-Worthiness Pass 100/100

    7.5% of the overall score

    0 original data indicators, 22 percentages, 0 quotes.

  • Content Freshness Pass 79/100

    5.7% of the overall score

    References current year. Last modified: 8/20/2026

  • Unique Value Proposition Needs work 43/100

    5.1% of the overall score

    9 of 145 passages carry a figure, 1 set two figures against each other, 1 named versions or models.

  • AI Discoverability Not measured 76/100

    3% of the overall score

    Score: 76/100

  • Raw HTML Availability Pass 100/100

    1.5% of the overall score

    1562 words readable without JavaScript

This audit measures citation readiness: how easily AI engines can crawl, extract, and quote these pages. It cannot see the off-site brand footprint (mentions, reviews, third-party coverage) that gates whether AI engines retrieve a brand at all; Kuroma's visibility scans and off-site signals track that side. How the score works

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