Kuroma Kuroma

guesty.com scores 70/100 for AI Readiness

Guesty (guesty.com) is a Travel / Hospitality site; Kuroma measured its AI Readiness at 70/100 (grade A), audited 20 Aug 2026. Its strongest area is Technical Optimization (82) and its weakest is AI Readiness (59); the biggest single gap is Unique Value Proposition at 27/100 (3 of 190 passages carry a figure, 1 set two figures against each other, 1 named versions or models.). That places it in the top quartile of the 1,784 Travel / Hospitality sites Kuroma has audited.

Audited URL: https://guesty.com

70/100
Grade
A

The most points to recover are in Citation-Worthiness: it scored 42/100 on a check worth 7.5% of the total, which takes 4.4 points off the overall score.

This audit is 25 days old. AI answers change between audits, so what AI search sees today may differ from this card.

Updated 25 days ago

Top 25% in Travel / Hospitality Median 39 · Top quartile 45 · across 1,784 audited sites in Travel / Hospitality

Is guesty.com ready for AI search?

Largely yes: guesty.com scores 70/100 (grade A). The remaining fixes are Improve Unique Value Proposition and Make This Page’s Facts Extractable.

Category scores

On-Page Content 25% of the score 75
Technical Optimization 20% of the score 82
Authority Signals 25% of the score 68
AI Readiness 30% of the score 59

Top fixes, ranked by points recovered

Ranked by each check's share of the overall score times how far it fell short, so the biggest number is the biggest win, not the lowest score.

  1. Increase Citation-Worthy Content up to +4.4 pts

    On https://guesty.com · AI Readiness → Citation-Worthiness, scored 42/100

    • Conduct original research or surveys
    • Include specific statistics with sources
    • Add expert quotes and interviews
  2. Strengthen E-E-A-T Signals up to +4.3 pts

    On https://guesty.com · Authority Signals → E-E-A-T Signals, scored 38/100

    • No author attribution found
    • No publication or update dates found
    • Add author byline with name and credentials
    • Create detailed author bio pages
    • Include "About Us" with company history
  3. Improve Unique Value Proposition up to +3.7 pts

    On https://guesty.com · AI Readiness → Unique Value Proposition, scored 27/100

    • Most passages describe the offer in general terms; carry the figures into them rather than leaving them in one panel
    • Widen the evidence: prices, percentages, measured magnitudes and volumes each answer a different question about the same claim
  4. Make This Page’s Facts Extractable up to +2.8 pts

    On https://guesty.com · On-Page Content → Structured Data Quality, scored 38/100

    • Turn any comparison or specification into a table with a header row — tables are the most extractable structure on a page
  5. Add External Citations & References up to +2.7 pts

    On https://guesty.com · Authority Signals → External Citations & References, scored 70/100

    • Use citation language like "according to..." or "research shows..."

All 19 scored checks

Every check the published rubric scores, with what this audit found on the page.

On-Page Content 25% of the score

  • Content Depth & Comprehensiveness Pass 100/100

    6.5% of the overall score

    Found: 2323 words, 66 paragraphs, 30 lists, 143 images (121 with alt text)

    • 22 images missing alt text
  • Question Coverage & FAQ Presence Pass 77/100

    6.5% of the overall score

    FAQ section found (no schema). 8 question headings. 3 questions detected in content

    • No FAQ schema markup detected
  • Structured Data Quality Needs work 38/100

    4.5% of the overall score

    1 JSON-LD scripts. Schema types: WebPage, BreadcrumbList, WebSite, Organization

  • AI Readability Score Pass 79/100

    3% of the overall score

    Average 8 words/sentence. 12 long sentences. Has text formatting.

  • Heading Hierarchy Pass 88/100

    2.8% of the overall score

    H1: 1, H2: 11, H3: 40. Hierarchy issues.

    • Heading levels are skipped (H1 straight to H3)
  • Media Accessibility Needs work 40/100

    1.8% of the overall score

    Measures whether images, video, and charts have text equivalents AI can read.

    • 16 of 137 content images have no alt text, so their content is invisible to AI search.
    • 108 images have alt text too short to describe what they show ("Default feature", "Channel management", "Multi-calendar").
    • 47 images have no caption, so AI can't read the takeaway of a chart or diagram without one.
    • This page has 137 images but only ~2323 words, so your key information may be trapped in images that AI search can't read.

Technical Optimization 20% of the score

  • Schema Markup Completeness Pass 100/100

    1% of the overall score

    1 valid schemas, has Organization, has OpenGraph

  • Page Performance Indicators Partial 59/100

    2% of the overall score

    16 render-blocking resources. 2478 elements for 2323 words

    • 16 render-blocking scripts and stylesheets load before this page can appear
  • Mobile Optimization Pass 75/100

    4% of the overall score

    Has viewport. 41 responsive images

  • Crawlability & Accessibility Pass 86/100

    13% of the overall score

    HTTPS enabled. Has canonical. Indexable. All scored AI crawlers allowed. 2 placeholder links

    • Canonical URL does not match page URL

Authority Signals 25% of the score

  • E-E-A-T Signals Needs work 38/100

    7% of the overall score

    Experience: 4/10. Expertise: 10/25. Authority: 8/25. Trust: 10/25

    • No author attribution found
    • No publication or update dates found
  • External Citations & References Partial 70/100

    9% of the overall score

    13 external links, 0 citation phrases, 7 statistics. Has references section.

  • Trust & Brand Signals Pass 90/100

    9% of the overall score

    Present: About page, Publisher schema (3 identity properties), Privacy Policy, Legal notice, Contact, Testimonials, Social profiles (6)

AI Readiness 30% of the score

  • Answer Box Potential Pass 79/100

    7.2% of the overall score

    19 of 55 headings open a quotable passage, 4 definitions, 0 comparison structures

  • Citation-Worthiness Needs work 42/100

    7.5% of the overall score

    0 original data indicators, 5 percentages, 20 quotes.

  • Content Freshness Partial 65/100

    5.7% of the overall score

    No recent year references. Last modified: 8/18/2026

    • No recent year references in content
  • Unique Value Proposition Needs work 27/100

    5.1% of the overall score

    3 of 190 passages carry a figure, 1 set two figures against each other, 1 named versions or models.

  • AI Discoverability Not measured 76/100

    3% of the overall score

    Score: 76/100

  • Raw HTML Availability Pass 100/100

    1.5% of the overall score

    2323 words readable without JavaScript

This audit measures citation readiness: how easily AI engines can crawl, extract, and quote these pages. It cannot see the off-site brand footprint (mentions, reviews, third-party coverage) that gates whether AI engines retrieve a brand at all; Kuroma's visibility scans and off-site signals track that side. How the score works

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