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jtb.or.jp scores 62/100 for AI Readiness

公益財団法人日本交通公社 (jtb.or.jp) is a Consulting / Professional Services site; Kuroma measured its AI Readiness at 62/100 (grade A), audited 20 Aug 2026. Its strongest area is Technical Optimization (84) and its weakest is On-Page Content (47); the biggest single gap is Question Coverage & FAQ Presence at 0/100 (No FAQ schema markup detected). That places it in the top quartile of the 1195 Consulting / Professional Services sites Kuroma has audited.

Audited URL: https://jtb.or.jp

62/100
Grade
A

Great job! Your page is well-optimized with minor improvements possible.

Updated today

Top 25% in Consulting / Professional Services Median 39 · Top quartile 45 · across 1195 audited sites in Consulting / Professional Services

Is jtb.or.jp ready for AI search?

Largely yes: jtb.or.jp scores 62/100 (grade A). The remaining fixes are Add FAQ Schema Markup and Make This Page’s Facts Extractable.

Category scores

On-Page Content 25% of the score 47
Technical Optimization 20% of the score 84
Authority Signals 25% of the score 55
AI Readiness 30% of the score 67

Top fixes, ranked by points recovered

Ranked by each check's share of the overall score times how far it fell short, so the biggest number is the biggest win, not the lowest score.

  1. Add FAQ Schema Markup up to +6.5 pts

    On https://jtb.or.jp · On-Page Content → Question Coverage & FAQ Presence, scored 0/100

    • No FAQ schema markup detected
    • Few question-based headings
    • Identify the top 5-10 questions your audience asks
    • Create a dedicated FAQ section on this page
    • Add FAQPage schema markup (see code below)
  2. Strengthen E-E-A-T Signals up to +4.1 pts

    On https://jtb.or.jp · Authority Signals → E-E-A-T Signals, scored 42/100

    • Add author byline with name and credentials
    • Create detailed author bio pages
    • Include "About Us" with company history
  3. Add Trust Signals up to +4.1 pts

    On https://jtb.or.jp · Authority Signals → Trust & Brand Signals, scored 54/100

    • No contact information easily accessible
    • Your Organization schema declares 3 of the identity properties engines read; add the rest (name, url, logo, sameAs, contactPoint, address)
    • Add clear contact options (form, email, phone)
    • Add customer testimonials or reviews
  4. Make This Page’s Facts Extractable up to +3.4 pts

    On https://jtb.or.jp · On-Page Content → Structured Data Quality, scored 25/100

    • Turn any comparison or specification into a table with a header row — tables are the most extractable structure on a page
  5. Improve Unique Value Proposition up to +3.3 pts

    On https://jtb.or.jp · AI Readiness → Unique Value Proposition, scored 36/100

    • Most passages describe the offer in general terms; carry the figures into them rather than leaving them in one panel
    • Widen the evidence: prices, percentages, measured magnitudes and volumes each answer a different question about the same claim
    • Name the versions, models and standards you actually work with instead of describing them in general terms

All 19 scored checks

Every check the published rubric scores, with what this audit found on the page.

On-Page Content 25% of the score

  • Content Depth & Comprehensiveness Pass 85/100

    6.5% of the overall score

    Found: 1632 words, 23 paragraphs, 20 lists, 36 images (25 with alt text)

    • 11 images missing alt text
  • Question Coverage & FAQ Presence Fail 0/100

    6.5% of the overall score

    No FAQ structure. 0 question headings. 0 questions detected in content

    • No FAQ schema markup detected
    • Few question-based headings
  • Structured Data Quality Needs work 25/100

    4.5% of the overall score

    1 JSON-LD scripts. Schema types: BreadcrumbList, Organization, WebPage, WebSite

  • AI Readability Score Pass 80/100

    3% of the overall score

    Average 9 words/sentence. 6 long sentences. Has text formatting.

  • Heading Hierarchy Partial 65/100

    2.8% of the overall score

    H1: 0, H2: 13, H3: 19. Proper hierarchy.

    • Missing H1 heading
  • Media Accessibility Needs work 47/100

    1.8% of the overall score

    Measures whether images, video, and charts have text equivalents AI can read.

    • 11 of 36 content images have no alt text, so their content is invisible to AI search.
    • 2 images have alt text too short to describe what they show ("Twitter", "Facebook").
    • 21 images have no caption, so AI can't read the takeaway of a chart or diagram without one.
    • This page has 36 images but only ~1632 words, so your key information may be trapped in images that AI search can't read.

Technical Optimization 20% of the score

  • Schema Markup Completeness Pass 90/100

    1% of the overall score

    1 valid schemas, has Organization, has OpenGraph

  • Page Performance Indicators Pass 78/100

    2% of the overall score

    8 render-blocking resources. 951 elements for 1632 words

  • Mobile Optimization Pass 75/100

    4% of the overall score

    Has viewport. 10 responsive images

  • Crawlability & Accessibility Pass 87/100

    13% of the overall score

    HTTPS enabled. Has canonical. Indexable. All scored AI crawlers allowed. 4 placeholder links

    • Canonical URL does not match page URL
    • 4 of 183 links cannot be followed by a crawler

Authority Signals 25% of the score

  • E-E-A-T Signals Needs work 42/100

    7% of the overall score

    Experience: 0/10. Expertise: 18/25. Authority: 0/25. Trust: 10/25. Has author

  • External Citations & References Partial 65/100

    9% of the overall score

    6 external links, 1 citation phrases, 8 statistics. No references section.

  • Trust & Brand Signals Partial 54/100

    9% of the overall score

    Present: About page, Publisher schema (3 identity properties), Privacy Policy, Social profiles (2)

    • No contact information easily accessible

AI Readiness 30% of the score

  • Answer Box Potential Partial 59/100

    7.2% of the overall score

    13 of 36 headings open a quotable passage, 1 definitions, 0 comparison structures

    • No FAQ structure detected
  • Citation-Worthiness Pass 80/100

    7.5% of the overall score

    0 original data indicators, 0 percentages, 0 quotes.

  • Content Freshness Pass 85/100

    5.7% of the overall score

    References current year. Last modified: 8/7/2026

  • Unique Value Proposition Needs work 36/100

    5.1% of the overall score

    4 of 128 passages carry a figure, 4 set two figures against each other, 0 named versions or models.

  • AI Discoverability Not measured 59/100

    3% of the overall score

    Score: 59/100

  • Raw HTML Availability Pass 100/100

    1.5% of the overall score

    1632 words readable without JavaScript

This audit measures citation readiness: how easily AI engines can crawl, extract, and quote these pages. It cannot see the off-site brand footprint (mentions, reviews, third-party coverage) that gates whether AI engines retrieve a brand at all; Kuroma's visibility scans and off-site signals track that side. How the score works

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